Souta. is more than a record label: it is passion, a feeling, a crew, a family.
Souta. in Japanese means “sudden sound of the wind”, the label’s sound is forward-thinking House & Techno; thick, big & sudden, deep with a sprinkle of Afro and plenty of playfulness.
The crew comes from several continents, backgrounds and talents. Some have been head designers for top fashion houses, others running infamous hedonistic parties in New York, others are leading couch critics and nap aficionados. The goal is to bring all of these pieces together to do something serious. Seriously fun.
Several members grew up living on a skateboard and playing in punk bands. This punk attitude is a cornerstone of Souta., to break the rules, think outside the box, do what feels good, and do things for yourself.
Souta’s artists are not out to compete with Mozart’s symphonies; they are out to have fun making electronic music, and share this feeling with others.
Souta. is not only a mental construct, the past two years have seen the label’s founder Chukku, building a studio complex on the tropical island of Bali, to be the label’s creative epicentre, complete with a BBQ working overtime and a touch of surfing on the side.
Welcome to Souta., the door is open and the fridge is full.
